Seoul · Neighborhood guide
Where to Stay in Seoul
I’d choose a base around the things I want to do after dinner. Seoul is big enough that an evening across town can become its own itinerary.

Rob’s quick picks
- First visits and central shoppingMyeongdong
- Late dinners and nightlifeHongdae
- Palaces, galleries and calmer side streetsInsadong and Anguk
4 areas compared
Myeongdong
Best forFirst visits and central shopping
Why I’d stay hereStart here for easy access to central Seoul, Namsan and the shopping streets.
Worth knowingCheck which station exit works with luggage and how close your room is to the busiest blocks.
Hongdae
Best forLate dinners and nightlife
Why I’d stay hereI’d stay here for an evening out and a base near Hongik University Station.
Worth knowingLook away from the busiest nightlife streets if you turn in early.
Insadong and Anguk
Best forPalaces, galleries and calmer side streets
Why I’d stay hereChoose Anguk for palace visits and walks through Insadong’s lanes.
Worth knowingSome small guesthouses have stairs or limited reception hours. Ask before you arrive.
Gangnam
Best forSouth-of-the-river plans
Why I’d stay hereCompare Gangnam if appointments or sightseeing are mainly south of the Han.
Worth knowingCheck travel times to the palaces and old center before committing.
Questions before you book
Where should I stay on a first visit to Seoul?
Start here for easy access to central Seoul, Namsan and the shopping streets.
What should I check before booking?
Check which station exit works with luggage and how close your room is to the busiest blocks.
Read the Seoul city article
Once you’ve chosen your base, read Seoul, Honestly: Palaces, Pork Belly and a Picnic by the Han for a first-visit itinerary and practical tips.
Try Seoul in the neighborhood finder
Planning a wider trip? Explore the South Korea travel guide.